Should Ballot Initiative #44 pass, Oregon would join three other states (Connecticut, Maine, and Vermont) that have passed GMO labeling measures. As of June 10, 2014, there were 30 pieces of GMO food labeling legislation on the table in 16 states.

The campaign is expected to be a costly one. Last year, food labeling opponents contributed $22 million to help defeat a similar ballot initiative in Washington.

“We don’t have any illusions that we’re not going to be vastly outspent. We will be,” Oregon GMO Right to Know campaign spokesman Sandeep Kaushik told The Oregonian. “We’re confident given the strong positive reaction we’ve had during our signature gathering phase that we can be successful.”


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