Luxury online retailer Farfetch has launched a new pilot platform that
allows customers to exchange their pre-loved designer bags for store
credits.
The new “Second Life” platform, which has gone live on the company’s
website, comes as part of its growing focus on sustainability, as
consumers become increasingly aware of the harm fast-fashion can have
on the environment.
So how does it work? Customers upload photos of the bag(s) they want to
sell, then the company will respond within two business days to let them
know how much credit they’ll earn. Customers can then arrange a free
collection of the bag(s), and credit is received within two business days
once the bag has been received and verified.
Farfetch worked with Hong Kong-based vintage specialist, Upteam, on the
initiative. The brands that can currently be exchanged are: Alexander
McQueen, Balenciaga ,Bottega Veneta, Burberry, Bvlgari, Cartier, Celine,
Chanel, Chloé, Dior, Dolce & Gabbana, Fendi, Givenchy, Gucci, Hermès, Loewe,
Louis Vuitton, Maison Goyard, MCM Miu Miu, Mulberry, Prada, Salvatore
Ferragamo, Stella McCartney, Valentino, Versace, YSL.
Click Here: chanel perfume sale
It would seem that Farfetch has good reason to be tapping into the
resale industry. According to ThredUp’s recent annual Resale Report, the
secondhand market will be By
then, used items are forecasted to account for an average of 13 percent of
people’s closets.
Last month, H&M announced it would trial selling second-hand and vintage
clothing on the Swedish site of its & Other Stories brand. Later in April,
American retailer Neiman Marcus announced it had bought a stake in online
secondhand store Fashionphile, and would be bringing Fashionphile’s digital
inventory of 15,000 items to its own shoppers.
Read more:
Photo credit: Farfetch, Facebook